Internal marketing can be as simple as “word-of-mouth marketing.” Your own patients are your greatest marketing asset as they can tell others about your office and, for instance, your gentle touch as a dentist. This offers a personal recommendation as a trusted source of new patients.
When it comes to the face of dentistry, the times are indeed changing. According to the Health and Social Care Information Centre in the UK, the dental workforce working solely within the National Health Service (NHS) has seen a huge increase in the number of women dentists.
Getting this right is important for success with patients Inspirational Leadership © point 3: Know what you want […]
Empower patients – the role of the dental team is changing, no longer just ‘disease managers’, we are […]
Dental check-ups – a sizable proportion of Europeans only see a dentist when they have a problem with […]