Colgate® announces the launch of its next generation Colgate Total® toothpaste designed to proactively protect hard and soft oral tissues – tongue, teeth, cheeks and gums – against the most prevalent oral diseases: gingivitis and caries.
Colgate Total®, the world’s first multi-benefit toothpaste, has been re-invented to work with the biology and chemistry of the mouth for better oral health outcomes vs. non-antibacterial toothpaste.
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