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The Importance of Oral Cancer Screening

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The Importance of Oral Cancer Screening

Oral Cancer Screening: A node that is hard and fixed to the tissue (non-mobile) is an indication to refer a patient to an otolaryngologist (ENT) or physician for an exam and possible biopsy.
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Dentists have an advantage when it comes to oral cancer screenings. We have ample lighting, accessible medical histories and a bird’s-eye view of a supine patient’s mouth.

Lisa Knowles, D.D.S. June 24, 2019

Internal Marketing for Dentists: Essential Tips

Internal Marketing for Dentists: You can mail a postcard and keep a website, but those outlets might not distinguish your dental office from the practice next door. Be sure to check with your local guidelines before beginning any referral system since many organizations have policies guiding the use of patient testimonials.
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Internal marketing can be as simple as “word-of-mouth marketing.” Your own patients are your greatest marketing asset as they can tell others about your office and, for instance, your gentle touch as a dentist. This offers a personal recommendation as a trusted source of new patients.

Mirissa D. Price November 12, 2018
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