{"version":"1.0","provider_name":"#ColgateTalks","provider_url":"https:\/\/www.colgatetalks.com\/el\/","title":"New Colgate Total\u00ae: The next generation toothpaste for Whole Mouth Health - pathway to everyday prevention. Colgate\u00ae announces the launch of its next generation Colgate Total\u00ae toothpaste designed to proactively protect hard and soft oral tissues. Studies show that new Colgate Total\u00ae reduces bacteria on teeth, tongue, cheeks, and gums (TTCG). - #ColgateTalks","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"lJN3iafJjs\"><a href=\"https:\/\/www.colgatetalks.com\/el\/advertorial_plaquegingivitis-2\/\">New Colgate Total\u00ae: The next generation toothpaste for Whole Mouth Health &#8211; pathway to everyday prevention. Colgate\u00ae announces the launch of its next generation Colgate Total\u00ae toothpaste designed to proactively protect hard and soft oral tissues. Studies show that new Colgate Total\u00ae reduces bacteria on teeth, tongue, cheeks, and gums (TTCG).<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.colgatetalks.com\/el\/advertorial_plaquegingivitis-2\/embed\/#?secret=lJN3iafJjs\" width=\"600\" height=\"338\" title=\"&#8220;New Colgate Total\u00ae: The next generation toothpaste for Whole Mouth Health &#8211; pathway to everyday prevention. Colgate\u00ae announces the launch of its next generation Colgate Total\u00ae toothpaste designed to proactively protect hard and soft oral tissues. Studies show that new Colgate Total\u00ae reduces bacteria on teeth, tongue, cheeks, and gums (TTCG).&#8221; &#8212; #ColgateTalks\" data-secret=\"lJN3iafJjs\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/static.colgatetalks.com\/wp-content\/uploads\/2019\/02\/Advertorial_PlaqueGingivitis.jpg","thumbnail_width":885,"thumbnail_height":702,"description":"New Colgate Total\u00ae: Periodontal disease and caries are both preventable in their early stages (Gingivitis and White Spot Lesions, respectively). Reducing periodontal disease and caries offers societal benefits. Reducing the incidence and prevalence of caries and periodontal disease. Attention has focused on controlling bacteria in dental plaque, while the value of Whole Mouth Health has been underestimated. Regular fluoride toothpaste* is not enough to achieve Whole Mouth Health - it only protects hard surfaces with fluoride."}